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Industrial design

Innovation

New product development

This involves creating entirely new products that fulfill unmet needs or offer unique benefits. It may involve researching customer preferences, conducting market analysis, and using technological innovation to design and manufacture innovative products.

Product improvement

This type of innovation focuses on enhancing existing products by introducing new features, improving performance, increasing efficiency, or addressing customer feedback. It aims to make incremental innovations to the product to maintain competitiveness and meet evolving customer expectations.

Line extensions

Line extensions involve expanding an existing product line by introducing variations or extensions of the original product. This could include different flavors, sizes, colors, or versions that cater to specific customer segments or market niches.

Process innovation

Process innovation refers to improving the methods, techniques, or systems used in the production or delivery of products. It aims to streamline operations, increase productivity, reduce waste, and enhance overall efficiency. Process innovation can have a significant impact on product quality, speed to market, and cost-effectiveness..

Cost innovation

Cost innovation focuses on reducing production costs while maintaining or improving the quality and functionality of the product. It involves finding more efficient manufacturing processes, sourcing cheaper materials, or optimizing supply chain operations to achieve cost savings.

Business model innovation

Business model innovation involves reimagining the way products are created, distributed, marketed, or sold. It may involve adopting new revenue models, exploring new distribution channels, or leveraging emerging technologies to transform the way customers interact with the product.