About me
My Story
It is not pleasant to talk about yourself because you can be guilty of presumption or modesty.
I have always had a certain propensity for design and art and I discovered it because I never struggled to get good grades at school despite tackling the subject in a superficial way as my studies had a different direction. Then little by little life leads you to do what you are probably best suited for. I started designing wine labels, logos and jewelery more than thirty years ago. Then products for the industry and in particular for the sports industry. In this environment I met very competent people who still collaborate with me today and help my firm offer the services it specializes in.
First experiences
I had my first design experiences when I was young when every now and then I was asked if I could embellish a logo, a jewel or if I had some innovative idea for a product.
Multinational company
I worked in a multinational company, those that look like a snowball that the more it rolls the bigger it gets. Safe life but it wasn’t for me.
Small sports company
So I began my adventure in companies where imagination, initiative and passion were needed. I became a product manager at a sports company and was able to create a complete new line of products.
Collaboration with foreign companies
In the meantime I collaborated with American companies and took care of the technical aspect. I made contact with various competitors to combine skills and create new products.
Becoming autonomous
Sooner or later life leads you to become autonomous and this is how I opened my industrial design consultancy studio.
Clients
Directly or indirectly I have collaborated with many leading companies. I still see many of my products in the catalog even though 30 years have passed. This is a great satisfaction.
